Brands begin with STORIES. this is MINE.

The great irony of my life is I went into advertising because I was better with words than math or science. Then spent most of my life selling math and science. Go figure. I began in post Mad Men era NY agencies working with an early PC maker. I ended up in Atlanta helping create one of the first agencies to apply modern marketing to tech (acquired later by a major global agency network). I still trace everything that guides me back to that pioneering agency experience.

Since then I helped solve marketing challenges for companies across every aspect of the enterprise. Eventually I went brand side where authentic storytelling is more crucial than ever to connecting brands to customers. Because, while AI can do more than ever, you can't automate authenticity. Not yet, at least.