Aside from it being non-incIusive I used to think "content is king" was clichéd. Then I got a LinkedIn reco stating if content is king "Eric is a king maker." So I said, who am I to judge? One thing I'm sure of; great content can aid any brand's success. Especially complex, considered purchases, parity products where the differences are perceptual, and new, innovative solutions where content can win the day. So if you're looking for content that is king or queen or just great...
Connect on LinkedIn below or email me at ericadman@gmail.com.
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